- 10+ years in the creative industry across global networks Havas & McCann, as well as in independent entrepreneurship
- Strong expertise in creative project management, client leadership, and end-to-end video production
- Project leadership across CIS, EU, and US markets, working with diverse stakeholders
- Extensive experience in building operational frameworks, developing SOPs, optimizing and adapting workflows, and mentoring teams
- Led integrated campaigns from briefing and strategy to international, multi-channel execution
- Oversaw the largest Marvel x telecom collaboration in Central Asia, managing local production and global approvals
- Supervised 40+ large-scale commercial shoots, including 10 international productions and projects with advanced VFX and post-production workflows
- Built and scaled an in-house content production department, delivering over 250 video and content projects
- Served as a jury member at major international advertising festivals: PHNX by AdForum, NYF Advertising Awards, MAD STARS, E+ Central Asia (ex Effie), and Silver Mercury
- Recognized with awards at Red Apple, White Square, E+ Central Asia, and Silver Mercury
CREATIVE PROJECT MANAGER AND OPERATIONS LEAD
TANYA BASH
My expertise
- Full-cycle management of integrated campaigns: from strategy and creative development to production and multi-channel rollout
- Expertise in video production, including scripting, on-set supervision, and post-production with CGI & VFX
- Multi-channel campaign planning across TV, digital, social, OOH, cinema, and PR platforms
- Advanced stakeholder management: aligning client objectives, KPIs, creative vision, and execution
- Coordination of cross-functional teams and navigation of international brand approval chains (global stakeholders, IP rights)
- Vendor and talent management, including studios, creative & production partners, freelance network
- Development and implementation of SOPs, frameworks and scalable workflows for creative and production teams
- Budget planning, cost optimization, and resource allocation for complex projects
Clients I've worked with
My projects
